Google gave it's patrons another option than the very simple Google interface it had for years now.
Users now have an option to "personalize" their Google pages with previous of their Gmails, News and Weather. Personally, I like Google's simple interface since this is very handheld and cost-friendly. The file size of Google's page is very small it gives the GPRS users savings on their charges.
The last several months have been marked by the addition of several new features as the search-engine leader attempts to realize its widening ambitions. The latest, introduced Thursday, is a feature that lets people set up personalized home pages--a direct answer to Yahoo's My Yahoo portal. But in doing so, Google's online face to the world increasingly resembles those of its Web portal rivals.
Google has some catching up to do in the "personalization" front, analysts said. The company's home page tool, which is in beta release, lacks many of the richer features of My Yahoo and other portals, analysts said. For instance, it doesn't offer as many news feeds or the same level of detail on the stock market as rivals do.
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Google executives dismiss the comparisons. In fact, Google Vice President Marissa Mayer, who worked closely with the team that developed the home page, said she hasn't visited My Yahoo in years. She also denies that Google is building a portal.
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