What's the Point with Macs

I still don't get it with Mac fans. Ok, there's the cult thing, but after that, what else? Excusivity of owning a mac. I don't see anything exclusive in owning something that is relatively cheaper than the what most people has. I don't see any prestige in using something that is basically very hard to use. Admit it or not, Windows is still easier to use than an Apple computer. I for one got myself an Apple computer just for the sake of having one. So I would know what's with these machines. Oh add the fact that it's cheaper then most machines in it's class. Then again, what's the point, when one has to leard things from scratch?